When was the last time you went into a bookshop?

When was the last time you went into an actual bookshop and just hung out? Picked things up, put them down. Meandered through sections. Stroked covers (ok that one might just be me). 

Because if you have even the smallest inkling of ever, ever wanting to write your own book, then you need to be getting up close and personal with the physical product.

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Jessica Killingley
Sympathy for the Devil...

Or why marketing your book doesn't make you inherently evil. 

So there's a name for a book that nobody ever reads or buys...

It's called a fucking DIARY.

If you've gone to the trouble of writing this book, which I KNOW will have caused blood, sweat and tears, and you are rightly very proud of -DON'T fall at the final hurdle and come over all funny about actually telling people it exists. C'mon. 

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Jessica Killingley
7 Reasons (and a secret) to writing the Book that's going to Boost your Business...

Gary Vaynerchuck's done it. Gabby Bernstein's done it. Marie Forleo and Denise Duffield Thomas are about to do it. Tony Robbins has done it a TON of times. 

I'm talking, of course, about writing a book. All these incredibly smart entrepreneurs and thought leaders know that a book is something that will 10x their brand, spread their message, establish their authority and get more eyes on their business. 

Want to be in the same club? Then read on, my friend...

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Jessica Killingley
How to write a book that actually sells...

You might be forgiven for thinking that there are just two main things you need to do to write a book that sells: 

  1. Write it
  2. Make it good

And whilst, yes, those are pretty important parts of the equation there is a little more elbow grease that needs to be applied to the situation. But the good news is, if you do the detective work, you will be rewarded with ... THE KNOWLEDGE. 

 

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