5 things you need to do differently when you write your second book
The 7 Immutable Laws of #BookWitch that I know to be true...
Have you already written a book that is connected with your business, but it’s left you feeling a bit… underwhelmed? Or maybe it’s not aligned with who you are or what you do anymore?
Either way, it would be tempting to just write off the idea of books as a profile-raising, impact-creating, change-making power tool because they are ‘not your thing’.
But luckily for you, I’ve got you covered. Because obviously OF COURSE books are your thing. So sharpen your pencil, pour yourself a shot of the good stuff and let’s get to work…
25 ways writing a book can help you grow your business
Because it turns out, I’m usually right about most things. <grin>
When was the last time you went into a bookshop?
So maybe you’re not quite convinced yet that writing a book is worth the faff. (there IS NO FAFF. where does this idea come from?) Anyway. You’re still on the fence about just how great writing a book could be for your business.
So here are not 1, or 2, or 3 reasons, but TWENTY FIVE reasons why writing a book is one of the best things you can do for your business:
Sympathy for the Devil...
When was the last time you went into an actual bookshop and just hung out? Picked things up, put them down. Meandered through sections. Stroked covers (ok that one might just be me).
Because if you have even the smallest inkling of ever, ever wanting to write your own book, then you need to be getting up close and personal with the physical product.
'I don't have TIME to write a book!' and other bollocks excuses...
Or why marketing your book doesn't make you inherently evil.
So there's a name for a book that nobody ever reads or buys...
It's called a fucking DIARY.
If you've gone to the trouble of writing this book, which I KNOW will have caused blood, sweat and tears, and you are rightly very proud of -DON'T fall at the final hurdle and come over all funny about actually telling people it exists. C'mon.
If you are telling yourself that you want to write a book and you don't have the time, you might actually genuinely believe this is true. OR on one level, you might secretly know that it's a bollocks excuse. Because yes, it's not a reason it IS an excuse. Let's look at why shall we and you can decide...